TRI Dental's mission: simpler, faster, and personalized dental implants 

TRI Founder and CEO Tobias Richter has been working in the field of dental implant technology for almost all his career and has launched several ventures as an entrepreneur. In the case of TRI, all the know-how that he and his team collected, and the patented technologies combined with software have put TRI on the pedestal as an innovator in their industry.

TRI Dental Implants Int. AG

28 November 2023

Founded in 2011, TRI began its journey with a commitment to enhancing patient experiences and outcomes with an innovative, digitalized approach to dental implantation. With TRI´s patented Matrix implant technology – the world´s first digital implant – it is for the first time in history possible to get a single tooth implant, even in a spontaneous appointment, e.g., after a ski accident, within one hour at a lower cost and with an exact personalized crown. This speed and precision are possible thanks to a relentless pursuit of providing Swiss quality, thinking digital, simplifying the process, and having high-performance standards.

At the frontline of digitalizing dental implantation with the world´s first digital implant

The company's dedication to staying at the forefront of technological advancements has fueled its evolution into a key player in the dental industry." Like Tesla drove the electric vehicle market, we drive digital workflows in the implant industry, leading to more speed, precision, and cost reductions to the benefit of enhanced patient treatments. We are pioneers in using modern digital possibilities to our advantage." says Tobias, while being aware that his competitors are powerful in their traditional ways.

Several Layers of Uniqueness

TRI Dental surmounts the status quo with multiple unique aspects. Among them:

  • The patented digital implants work without abutment and, therefore, are simpler and cheaper.
  • Software components add efficiency and precision to the process and support dentists drastically.
  • 3D printing of the crowns makes it possible to produce fast, with personalized design, and at a lower cost.

"The 3D printing was a technological innovation that unexpectedly came into our industry and opened new opportunities. It has accelerated the innovation process immensely," says Tobias. "It's a great example that shows how important it is to be open-minded about new technologies and leverage their potential as an entrepreneur."

 

Clinical Studies prove the effectiveness

From its early days, TRI Dental has invested heavily in research and development, collaborating with experts in the field to create a portfolio of products that cater to the diverse needs of dental professionals. Research also includes clinical studies that measure and prove the effectiveness of TRI Dental's implants. "Our data shows that our new digital implant solutions support long-term stable crestal bone and soft tissue results, proving to be a resilient and sustainable solution to treat patients."

Assessing Success in the USA

As TRI expands its footprint in the United States, the company is well-positioned for success. "40 million people have removable tooth prosthesis, meaning having no real teeth at all. We can now reduce costs and treatment time, and therefore make it more accessible and have a huge impact on many lives".

The American dental industry, known for embracing technological advancements, presents a fertile ground for TRI Dental's innovative solutions. It's the biggest homogenous market and suitable for immediate treatments. Also, the willingness to try new customer-centric and solution-oriented things that still need to be established and widely proven is way more significant in the US market.

Irresistible Technology

A superior story that underlines this openness, Tobias says: "We had a major implant user as 68-year-old dentist prospect, who had been working with one of the leading implant brands for over 40 years. When he learned about our new solutions, he said, 'This is so revolutionary that I really want to apply it.' The fact that we even convinced such a senior and experienced dentist to switch to our technology shows how simple and attractive our solution is and that the American market suits us very well."

Also, within the SEF.Growth label process TRI has received encouragement and approval for their US market expansion plans. "Hearing this from experts has given us the confidence to strongly focus on this milestone in the upcoming months and years."

Tobias Richter

Founder and CEO of TRI Dental

“As an entrepreneur its crucial to be open-minded about new technologies and leverage their potential in your own business."

The author

Alyssia Kugler
Alyssia Kugler

Communications SEF.Growth

Alyssia Kugler writes freelance for various publications on topics that concern startups. She is committed to startups as the managing director of the Entrepreneur Club Winterthur.